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Nous Masseter
Project type
Alternate Reality Game
Date
May 2025
Nous Masseter is a metaphorical ARG (Alternate Reality Game; an interactive narrative that uses the real world as a platform) that ties fictional situations and consequences with the recent trends of Artificial Intelligence. These trends include cases of generating homework answers, manipulating images and video, and the harm of real world environments. Through puzzle solving and connecting a series of events, readers will piece together the story of an alternate world. In this world, individuals harness manifestation to change the universe to their advantage, with some not caring about the consequences that await them. Nous Masseter uses audience participation to point others in the right direction, accumulating in a shared effort to uncover and interpret the story, similar to a traditional ARG experience.
This project was shown at "Wet Paint" the University of San Francisco's Design Senior Thesis exhibition.



















